Cultivating Excellence from the Ground Up

Willow Tree provides a bespoke suite of consultancy services designed to enhance hospitality businesses through personal engagement and proven expertise.

Willow Tree provides a bespoke suite of consultancy services designed to enhance hospitality businesses through personal engagement and proven expertise.

What We Offer

Willow Tree Hospitality consultancy offers customised services to hospitality businesses supplying management, financial and development strategies in order to expand and enhance each client’s business on a personal basis.

  • We provide tailored services to include all aspects of hotel management, from interior design, system installation,  financial management, and event organisation and optimisation of local services in order to provide exceptional results.

  • We offer excellent advice in all areas of operation efficiency, optimising operations in line with health and safety regulations, concept development, excellence in food and beverage departments in order to create a successful business that drives sustainable growth.

  • Achieving over 75 caps with the Connacht Provincial Rugby Team, Ted’s experience in team leadership is second to none.  Captaining Buccaneers Senior Team, Connacht Under 21’s ensures that Ted has all the necessary skills  to motivate Teams and in turn .  “Look after the Team and they will look after the Guests”.

  • From our involvement with Taste Kildare, Into Kildare Tourism we are well placed to ensure that events are run in a profitable and sustainable manner.  From event planning, financial planning, security, health and safety, staffing, we can ensure success.

  • We can ensure travel planning with ease and as a fully licensed commercial pilot, we can organise flights both at home and abroad.

A cozy dining area with a red upholstered banquette, blue chairs, and tables with books and laptops. The wall behind features modern art paintings of animals and a woman, set against pinkish-red wall paneling.
Two men are sitting at a wooden table having a discussion, with one man showing a picture of a park with trees on his laptop screen. One man is dressed in a suit with a watch and a wedding ring, while the other is wearing glasses and a light purple shirt. They are holding hands on the table.

Committed to delivering tailored solutions and actionable insights

Our consulting firm empowers businesses to unlock their full potential and achieve sustainable growth. We bring a wealth of expertise and dedication to understanding and meeting the unique needs of each client.

  • "Willow Tree Hospitality played a pivotal role in the successful opening of Neville’s Bar & Restaurant.

    Ted’s clear, grounded advice helped us navigate key decisions with confidence, while his strategic insight sharpened our overall direction. Ted’s understanding of market positioning—what truly sets a venue apart—was invaluable in shaping a concept that feels both authentic and commercially strong. His support went far beyond consultancy; it was partnership at its best.”

  • “As hotel owner‑manager of Barberstown Castle, Ted Robinson played an instrumental role in the success of our Investnet conferences.

    His leadership, hands‑on support, and unwavering attention to detail ensured that every aspect of our gatherings ran flawlessly. Ted consistently went beyond the call of duty, anticipating requirements, resolving challenges with ease, and creating an atmosphere that made our clients feel genuinely valued. Thanks to his dedication, our events were not only seamless but truly memorable.”

A middle-aged man with short, styled hair, wearing a blue blazer, white striped dress shirt, and a watch, standing with arms crossed in front of a red wall with framed artwork.
A stylized green tree with many leaves and curved branches on a black background.

our PRINCIPAL

Ted Robinson is a highly accomplished hotel manager and hospitality consultant based in Maynooth, County Kildare.
A graduate of the prestigious Shannon College of Hotel Management, Ted has spent over two decades delivering excellence across the global hospitality landscape. His career includes senior management roles at the Glenroyal Hotel and Leisure Club and The Grange, alongside experience at world renowned institutions such as the five star Cape Grace Hotel in Cape Town and the three Michelin star Alan Ducasse Restaurant in Paris.

Beyond his hospitality expertise, Ted is a former professional rugby player with 75 caps for Connacht Rugby and a fully licensed commercial pilot. This unique combination of elite sports leadership and technical aviation precision allows him to offer a truly bespoke lifestyle consultancy service. Whether managing complex financial strategies or motivating high performance teams, Ted’s approach is defined by professional integrity and a commitment to personal service.

LET'S WORK TOGETHER